As a marketing specialist, one of the most innovative ways you can promote your brand is to invest in small but powerful strategies that help you achieve multiple goals.
If you’ve ever used logo ribbons as festive décor, you already know their value in terms of cost and creativity.
Custom ribbons aren’t just a creative way to add some razzle dazzle to a birthday party, wedding or gift bag. They’re tried-and-tested marketing tools that boost brand recall, engage audiences, add aesthetic and sentimental value to a product, and make a lasting impression on your audience.
If you’re interested in adding an authentic touch to your corporate event, make sure you know the type of ribbons available in the market, to select the one that can serve you best:
1. Luxury Satin Ribbon
Our satin ribbon is made from fine polyester fibers to closely resemble the appearance of silk, hence its association with “luxury”.
However, modern satin ribbons are usually made from more cost-effective synthetic materials like polyester and rayon, which are able to deliver a similar glossy sheen that you often find in silk ribbons. The light-reflective texture of satin gives the ribbon that unique “shine” to make your logo pop.
This is a particularly attractive option for formal occasions, corporate awards or specialty items.
2. Matte Textured Ribbon
Also known as the Swiss double-faced satin, matte textured ribbons are elegant, understated and excellent at holding their shape.
Similar in texture to a cotton ribbon, but with a similar quality to a satin ribbon, matte ribbons pair seamlessly with metallic prints, and looks particularly stunning with a gold and silver logo design.
3. Glitter Ribbon
What’s not to love about GLITTER?
Simply emboss your logo on it and add some sparkle to a humdrum package, giveaway or gift bag—and voila!
4. Grosgrain Ribbon
Completely opposite to the aforementioned glitter ribbon is the more understated and modest grosgrain ribbon with a unique ribbed appearance.
This is a firmer and more durable fabric that’s excellent at holding its shape.
5. Organza Ribbon
Organza ribbons are particularly popular in the culinary world, but also used in artsy-craftsy businesses to add some creativity to boxing and packaging.
If you’re ordering a big cake or arranging favor bags for your corporate event, invest in some colorful organza logo ribbon to wrap up the goodies and make a statement.