Designing a custom logo ribbon might seem daunting, but trust me, it’s easier than you think. As the old saying goes, “Simplicity is the ultimate sophistication.” So, start by keeping it simple. You don’t want your ribbon to be cluttered with too much information. A simple logo and a tagline can be more effective than a busy design.
Consider the size and scale of your ribbon; too much detail can become lost, so clarity is key. Remember, “Less is more” isn’t just a cliché—it’s a design principle!
Use Contrasting Colors
Another tip? Use contrasting colors for your custom logo ribbon. If your logo is light, go for a darker ribbon color and vice versa. It makes your logo pop, catching the eye of anyone who sees it. It’s like when you wear a black suit with a white shirt; it just works!
Additionally, consider the material’s texture and how it interacts with the colors; some textures may absorb light differently, affecting the visual impact of your design. “Texture is the new color,” or so they say in the design world. As satin ribbon has a sheen to it, it can look different in different lighting. While grosgrain ribbon and cotton ribbon are a matte material, they don’t change color as drastically with the light hitting them. The material of your custom logo ribbon is important if you plan to use your it for photoshops, product shots for your website, etc.
Placement and Layout
Think about the placement of your logo on the custom ribbon. Repeating patterns can create a seamless look, while a single, centered logo might offer a bold statement. Play with different layouts to find what best represents your brand. It’s like finding the perfect spot for a painting in your living room—you’ll know it when you see it!
If your logo has an icon, considering alternating the icon and main logo on the custom ribbon to create a more unique look. Or if your logo has a horizontal and stacked version, it may be best to use the stacked logo if doing a wider ribbon, as it will allow the logo to stand out more and be repeated on the ribbon more, rather than having such a long print.
