Let’s talk about The Color Purple (thanks, Whoopie, for an outstanding performance). But seriously, the color purple is usually associated with mystery, magic, nobility, royalty, power, leadership, wealth, wisdom, spiritually and generally has a calming effect. A little bit of trivia regarding the color purple and royalty. In the 15th century, the dye for the color purple was created and was so terribly …
My Funny Valentine
So, let’s talk about the color red. What emotions come to mind? Love? Passion? Anger? Excitement? Actually, red is an interesting color. Those in the marketing industry are aware of the effects of red on our psyche. Have you ever wondered why many food logos are red? Coca-Cola, KFC, McDonald’s, Campbell Soup, Pizza Hut, Popeyes, …
Custom Logo Ribbon 101: The Perfect Addition To Your Merchandise
Research shows that 89% of recipients of promotional products remember the name of the companies. With a high awareness rate, it is imperative for businesses, especially new ones, to invest in branding options to create brand visibility and leave a lasting impact on clients. Perhaps, one of the best ways to do that is by …
Does Marketing Swag Really Work?
Marketing Swag using Custom Logo Ribbon to Promote Your Business Is it worth having marketing giveaway items? The short answer is “yes”. But, why? Marketing researchers have found that 89% of people who have received a promotional item in the last 24 months can actually remember the name of the company associated with it. So, …
Effective Marketing – Top 3 Ways to Make It Personal
Effective Marketing – Top 3 Ways to Make It Personal Consumers are constantly bombarded with marketing messages everywhere they turn. From social media ads to emails, to even text advertising, getting your brand to stand out from the crowd can be easier said than done. Your customers want to feel connected to your brand and …