With today’s densely crowded marketing space, companies have to find a way to stand out from the crowd. Household brands like Dove, Halls, and Snapple have successfully leveraged inspirational and fun facts as ways to add a humanistic feel to their products. Though the jury is still out on whether these added phrases really help …
Effective Marketing – Top 3 Ways to Make It Personal
Effective Marketing – Top 3 Ways to Make It Personal Consumers are constantly bombarded with marketing messages everywhere they turn. From social media ads to emails, to even text advertising, getting your brand to stand out from the crowd can be easier said than done. Your customers want to feel connected to your brand and …
7 Types of Custom Ribbons For A Corporate Event
As a marketing specialist, one of the most innovative ways you can promote your brand is to invest in small but powerful strategies that help you achieve multiple goals. If you’ve ever used logo ribbons as festive décor, you already know their value in terms of cost and creativity. Custom ribbons are a classic way to add …
How to Design the Best Style Custom Ribbon to Make Your Unique Statement
Do you prefer Pepsi or Coca Cola? Sprite or 7-Up? Would it be totally wrong to suggest that these rival companies aren’t much different from one another? Or would the mere suggestion of a comparison enrage the brand-loyalist in you? Besides a slight difference in ingredients and carbonation, we know that sodas are made pretty …
Cost-Effective Marketing Methods for New Small Businesses
Great marketing campaigns don’t always require a big budget. If you’re the owner of a local start-up, or a small business that’s only been around for a year, you’re likely to bank on creativity and innovation to promote some of your biggest products. This means taking advantage of personalized marketing tools—most of which are easy on the …
