As a marketing specialist, one of the most innovative ways you can promote your brand is to invest in small but powerful strategies that help you achieve multiple goals. If you’ve ever used logo ribbons as festive décor, you already know their value in terms of cost and creativity. Custom ribbons are a classic way to add …
How to Design the Best Style Custom Ribbon to Make Your Unique Statement
Do you prefer Pepsi or Coca Cola? Sprite or 7-Up? Would it be totally wrong to suggest that these rival companies aren’t much different from one another? Or would the mere suggestion of a comparison enrage the brand-loyalist in you? Besides a slight difference in ingredients and carbonation, we know that sodas are made pretty …
Cost-Effective Marketing Methods for New Small Businesses
Great marketing campaigns don’t always require a big budget. If you’re the owner of a local start-up, or a small business that’s only been around for a year, you’re likely to bank on creativity and innovation to promote some of your biggest products. This means taking advantage of personalized marketing tools—most of which are easy on the …
5 Ways to Stand Out in a Tradeshow Using Ribbons
The only thing separating an established brand from an obscure one is lack of exposure. As a budding entrepreneur, you’re up against some serious competition in a market that keeps getting bigger and better. With a limited window of time to prove your talent, you simply can’t say no to a rare opportunity to steal …
3 Ways to Establish Brand Recognition at a Corporate Event
Every brand tells a story. Sometimes, it’s a story of hard work and perseverance. Other times, it’s a quirky little tale about being authentic and true to yourself. The products may vary; the taglines may differ, but each story is told with the common aim to make a deep and profound impact. As a start-up …
