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3 Inventive, Low-cost Ways to Build Brand Recognition

Wednesday, June 29th, 2016 | Permalink

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Custom Printed Logo Ribbon

 

Building brand recognition is a major step along the way to enhancing sales and creating customer loyalty and brand preference, regardless of the type of business or products or services you offer.

Many entrepreneurs are understandably reluctant to spend hard cash on mega-expensive ads and promotional campaigns, without any guarantees of real returns on investment (ROI). The type of products or services you provide and demographics of your target customers will dictate the marketing strategies your business adopts.

Enhancing Brand Recognition

The following list provides some inventive and budget-conscious ways to build up brand recognition for small businesses, startups, traders, crafters, or artists. Of the three suggestions, not all will be entirely appropriate to every business, but they may provide inspiration and give you pointers for additional ways in which you can increase awareness of your brand and attract more customers.

Promotional Activities

If your business relies upon local customers, building awareness of your brand, products and services in the area is one of the best ways to increase sales.

Consider the following:

  1. Word of mouth recommendations are like gold dust, and they’re free of charge. Business owners should continually strive to provide the best service and products to meet the demands of the modern and sophisticated customer. Ensuring all employees are skilled, trained in the business ethos, and working at high levels helps create the professional image needed to keep your customers returning and recommending your business to friends and acquaintances.
  2. It doesn’t cost a great deal to wrap your business vehicle and/or personal auto with
    Custom Logo Ribbon, 2 Color printed ribbon, multi color printed ribbon, custom company ribbon wholesale, affordable company ribbon, logo ribbon, company ribbon wholesale, company ribbon, corporate ribbon, personalized ribbon, Branding ribbon,

    Custom Logo Ribbon

    a custom design car wrap to promote your brand and enhance awareness. These eye-catching mobile ads are sure to attract local attention.

  3. Custom logo ribbon is an essential and inexpensive promotional tool for any business. As your business interacts with the local community, you can enhance awareness when you give away products or samples to households or other business owners. Printed logo ribbon that features your business contact information is a great way to ensure greater brand awareness. Favor bags at local celebrations, harvest festivals, and events are inexpensive to produce and are a great way to promote your business.

At Thirty Seven West, we provide custom ribbon, logo ribbon, and personalized gifts to suit the budget of any business owner. Contact us for more information.

5 Ways to Maximize Marketing Strategy Using Custom Logo Ribbon

Monday, May 30th, 2016 | Permalink

5 Ways to Maximize Your Marketing Strategy Using Custom Logo Ribbon

Promoting your business successfully takes time and involves a variety of different marketing techniques. Giving away promotional products and gifts is one popular way to build brand recognition and increase sales. It’s also possible to order a variety of custom-printed gifts and products for marketing purposes, but using custom logo ribbon allows you more freedom to choose the gifts you give away.

Custom Logo Ribbon

Custom Logo Ribbon

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Custom Ribbon: How Much Logo Ribbon Should We Order?

Thursday, December 10th, 2015 | Permalink

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Personalized Printed Ribbon on Holiday Gift Bag

Deciding how much ribbon to order can be confusing at first, but taking a little time to think about the ways you may use the ribbon will help you get an idea of the amount that makes sense.  Taking this step now will save you from running out of ribbon long before you run out of gifts to wrap.

How will you use the custom ribbon?

We recommend that you first consider how you are going to use the custom logo ribbon. For example, if you are going to use it for gift giving, get a sample gift (including its box) and use a piece of string or another ribbon to wrap the package.

If you are going to add a bow, again, make a bow of the right size using a substitute string or ribbon. Then measure the length used for both the package and the bow.  Simply multiply that total by the number of gifts you expect to give. But be sure to add a little extra to the final total.  We’ll bet that once you get started, you’ll find a bunch of different ways to use the ribbon!  Deciding how much ribbon you need is not an exact science, and the last thing you want is to find yourself out of ribbon with a few gifts left to go. (more…)

Custom Ribbon: What Size Logo Ribbon Should We Choose?

Wednesday, December 9th, 2015 | Permalink

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Custom Logo Satin Ribbon with 2 Color Print

You’ve already decided to make your gifts more memorable this year with the use of personalized ribbon.

You know it can be customized exactly as you want, with your corporate logo, company tag line or heartfelt message of appreciation.

You know it’s going to showcase your business in a way that sets it apart. It’s a subtle difference, but it also makes a statement.  It reminds your customers that that your company pays attention to the details. (more…)

Custom Ribbon: Great Uses for Corporate Logo Ribbon

Tuesday, December 8th, 2015 | Permalink

So you like the idea of your very own custom ribbon, but aren’t quite sure how to use it?  Let us tell you the ways!

The most common use is for decorating gifts.  Holiday gifts, tokens of appreciation, tradeshow giveaways, retirement presents, and the like.

But there are also many more clever uses and all sorts of applications for personalized, printed ribbon. Just think of all the possibilities:

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Amazon on JetBlue Custom Logo Ribbon

Custom ribbon at events

Does your company participate in trade shows?

– Add a touch of custom ribbon to your giveaway…. tie a little bow around a small bag of candy…. leave a ribbon bookmark inside the book you’re handing out…roll the company t-shirts and secure with an imprinted ribbon…

Opening a new location?

– Order the widest logo ribbon to use at your grand opening ribbon cutting.

Do you have an employee appreciation day? (more…)

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