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Great marketing campaigns don’t always require a big budget. If you’re the owner of a local start-up, or a small business that’s only been around for a year, you’re likely to bank on creativity and innovation to promote some of your biggest products. This means taking advantage of personalized marketing tools—most of which are easy on the …

Every brand tells a story. Sometimes, it’s a story of hard work and perseverance. Other times, it’s a quirky little tale about being authentic and true to yourself. The products may vary; the taglines may differ, but each story is told with the common aim to make a deep and profound impact. As a start-up …

Black-and-white may be a standard color scheme for benchmark films in the motion picture industry. But in the modern-day world of cutting-edge cameras and high-resolution, color plays a pivotal role in heightening emotional pull, both on-screen and off. One of the biggest companies to capitalize on this trend come from the advertising world—investing millions of …

Your Fabric Scissors! PROTECT THEM with a ribbon that says No Paper! Fabric Only! For your sewing scissors and shears! If you have ever cut fabric or ribbon, you know to follow that old famous advice:  “Measure twice, cut once!”  But only with with a really GOOD pair of fabric scissors! The most expensive ingredient …