Improving Employee Morale Makes Good Business Sense

August 15th, 2016 by Linda | Permalink

Improving employee morale makes good business sense

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Say “Happy Holidays” to your employees and watch morale go up. It’s getting that time of the year when we all look forward to company holiday parties. I don’t have to tell you what the typical company holiday is like. So besides the usual company party, what have we actually got to look forward to?


Let’s be honest: attracting and retaining great employees is one of the keys to success in any business. All employers realize that company pride really motivates their employees.


Gift giving at the holidays is a time -honored tradition. What better way to increase the impact of that gift, than with a custom logo ribbon?

Thanks for visiting today!

Linda Bryan

Do you have some ideas you think would be great to pass along?  Please message us!


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3 Great Reasons to Buy Custom Iron-on Clothing Labels

July 14th, 2016 by Linda | Permalink

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Custom Woven Designer Clothing Labels

If you are looking for custom labels for clothing, iron-on labels are a great choice. These labels can adhere to different types of clothing and all you have to do is iron them onto the piece of clothing you want them on.

As one of the top makers of custom labels for clothing, Thirty Seven West offers a variety of custom iron on clothing labels. Here are some of the amazing benefits of our iron on labels. Read the rest of this entry »

3 Inventive, Low-cost Ways to Build Brand Recognition

June 29th, 2016 by Linda | Permalink

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Custom Printed Logo Ribbon


Building brand recognition is a major step along the way to enhancing sales and creating customer loyalty and brand preference, regardless of the type of business or products or services you offer.

Many entrepreneurs are understandably reluctant to spend hard cash on mega-expensive ads and promotional campaigns, without any guarantees of real returns on investment (ROI). The type of products or services you provide and demographics of your target customers will dictate the marketing strategies your business adopts.

Enhancing Brand Recognition

The following list provides some inventive and budget-conscious ways to build up brand recognition for small businesses, startups, traders, crafters, or artists. Of the three suggestions, not all will be entirely appropriate to every business, but they may provide inspiration and give you pointers for additional ways in which you can increase awareness of your brand and attract more customers.

Promotional Activities

If your business relies upon local customers, building awareness of your brand, products and services in the area is one of the best ways to increase sales.

Consider the following:

  1. Word of mouth recommendations are like gold dust, and they’re free of charge. Business owners should continually strive to provide the best service and products to meet the demands of the modern and sophisticated customer. Ensuring all employees are skilled, trained in the business ethos, and working at high levels helps create the professional image needed to keep your customers returning and recommending your business to friends and acquaintances.
  2. It doesn’t cost a great deal to wrap your business vehicle and/or personal auto with
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    a custom design car wrap to promote your brand and enhance awareness. These eye-catching mobile ads are sure to attract local attention.

  3. Custom logo ribbon is an essential and inexpensive promotional tool for any business. As your business interacts with the local community, you can enhance awareness when you give away products or samples to households or other business owners. Printed logo ribbon that features your business contact information is a great way to ensure greater brand awareness. Favor bags at local celebrations, harvest festivals, and events are inexpensive to produce and are a great way to promote your business.

At Thirty Seven West, we provide custom ribbon, logo ribbon, and personalized gifts to suit the budget of any business owner. Contact us for more information.

5 Ways to Maximize Your Marketing Strategy Using Custom Logo Ribbon

May 30th, 2016 by Linda | Permalink

Promoting your business successfully takes time and involves a variety of different marketing techniques. Giving away promotional products and gifts is one popular way to build brand recognition and increase sales. It’s also possible to order a variety of custom-printed gifts and products for marketing purposes, but using custom logo ribbon allows you more freedom to choose the gifts you give away.

Custom Logo Ribbon

Custom Logo Ribbon

Read the rest of this entry »

How to Attach Iron on Labels

May 17th, 2016 by Linda | Permalink

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Iron on Custom Woven Labels

If you want to personalize a hand-made garment, or label a back pack or hat, iron on labels offer a fantastic and quick solution, however, if the label is attached improperly, it won’t hold. Knowing and carefully following the correct application process will ensure that the label will outlast numerous washings and dryings.

Special adhesives used on iron on products activate when heated, and bond with the material. Once dry or cooled, these fabric glues have amazing staying power, and the fast application make them a great labeling alternative for busy moms, or less than perfect tailors. Read the rest of this entry »

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