Posts Tagged Customized Ribbon

Trade Shows: Using Custom Ribbons to Your Advantage

Tuesday, June 20th, 2017 | Permalink

Printed Custom Ribbons for Trade Shows

Trade shows present a great opportunity for businesses to come face to face with their target customers. Putting up a company booth on a local trade show allows you to directly communicate with existing and potential customers, learn about their expectations from the business, and obtain their valuable feedback on the products.

Trade shows are also great if you wish to create brand awareness. The presence of your business representatives at a local affair makes people know about your business, what it does, how it works, and the values it possesses. Believe it or not, all this is monumental for securing loyal clientele. So, basically what you’re looking at is a subtle form of business promotion – something that makes people remember the name of your business.

And this post will tell you how to achieve that with custom ribbons! Let’s begin.

Custom Printed Ribbons with Company Logo

The Backdrop

The backdrop for your booth should be fun and attractive. It should appeal to anyone who passes by the vendor exhibit, luring them to stop and see what you have to offer. Printed custom ribbons are a great way to add a pop of color to the otherwise dull backdrops and there are so many ways to do that! You can vertically attach ribbons to the backdrop. Pair custom logo ribbons with balloons and other décor to add a unique flair to your backdrops. You can even use these creative backdrops as a photo booth to attract visitors.

The Name Tags

Obviously, you’ll have each of your representatives wearing a name tag. Why not make them more interesting? Attaching customized ribbons to the name tags of your representatives at the trade show will definitely spice up the look of the traditional name tags – making them more catchy and attractive. It doesn’t necessarily have to be personalized logo ribbons, you can even choose plain text to be printed on or simple multi-colored ribbons for this purpose. The idea is to grab people’s attention!

The Gifts/Giveaways

Custom Logo ribbon with Company Logo for Trade Show Giveaway

A lot of businesses keep lucky draws and contests to bring the crowds to their booths. Others give free giveaways to the visitors who sign up for their newsletters or shop items worth a certain dollar amount. If you’re doing that too, get some printed custom ribbons to set your subtle marketing plan into motion. Use these ribbons to add a thoughtful touch to the gifts and giveaways. They will look great, they will make the visitors feel great, and they will make them remember your business too!

The Tables

While you’re at it, don’t forget the tables. Yes, the tops may be too crowded to think of ways to give the tables a visual uplift but you can always improvise with ribbons. Simply stick the customized ribbons alongside the table’s visible edges and let them work their magic. In addition to making your tables look more appealing to the visitors, these ribbons will feed their sub-conscience with your brand presence. They will create recognition without the need for you to spend a fortune on it.

How do you suggest businesses can make use of custom printed ribbons? Let us know about it!

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Deciding Color Palettes for Decorative Ribbons

Monday, June 19th, 2017 | Permalink

Bouquet of Tulips and Gift Box with Red Bow for Decorative Ribbons

Everyone would agree to the fact that ribbons are a fantastic way to add a decorative flair to almost anything – be it a gift, a bouquet, or a Christmas wreath. While you’re at it, your choice of ribbons matter – you could use a custom printed ribbon or a simple satin one – but it is equally important to get the ribbon colors right to establish an overall coherence in the color palette for the item you’re decorating (green, red, silver/gold for the Christmas wreath for example).

So how could do you decide on a color(s) for your decorative ribbons?

You look for inspiration! Here are a few tips to help you with that:

Spring Color Palette for Decorative Ribbons

Follow a Theme

This is ideal when you’re using ribbons for decorative purposes on events and celebrations. You see, you can never go wrong with red and white on Valentine’s Day; neither would using variations of red and gold for Christmas decorations. However, this isn’t just limited to events and celebrations. You could always pick a theme and get decorating using ribbon colors that fit it to perfection. For example, ice blue, white, and glittery silver custom ribbons would work well for a winter theme. Different hues of pink can be used to denote femininity and/or affection. A patriotic theme is all about the red, white, and blue. You get the hint, don’t you?

The Signature Colors

Since ribbons are a quick and easy way to add personality and charm to almost anything at all, they are widely used in the corporate world to decorate promotional giveaways and corporate gifts, or for event décor. Every business has a brand logo that already sets the foundation of a color palette – these colors define your business. For example, the McDonald’s red and yellow, the FedEx’s purple and orange, or the Pillsbury’s blue and white – everybody knows these brands and they have come to associate their respective colors with them. You can do that too. Use your business logo as the color palette for picking ribbon colors.

You can even get your custom logo ribbons printed by us at Thirty Seven West. We offer an extensive range of ribbon colors and sizes to provide you with exactly what you want!

Customized Ribbon and Contrasting Decorative Ribbons on Gift Bag

Take a Cue

No matter where you use these ribbons, there will always be a backdrop. For example, the white gift box you’re decorating, the pink gift wrap you want to wrap the gift in, the green scented candle you want to beautify, or the light brown basket you wish to adorn – these things already give you one color that you have to work with. Now suppose you’re working with a pink gift wrap, how do you choose the ribbon colors? There are two ways to do that:

Go for contrast: a yellow ribbon to add some fun to the gift wrap or a blue one for a hint of sophistication. White, orange, and certain shades of purple work great too!
Make it monochromatic: stick to pink ribbons but in shades lighter or darker than that of the gift wrap.

Play it Safe

Probably the easiest way about this whole process is to pick ribbon colors in classic color combos that never go wrong. Think black and white, blue and yellow/black/gold, red and white/black/gold, or green and orange. There is no way you can go wrong with these colors for your decorative ribbons. Look around you – you’ll get plenty of options.

Whichever way you choose to go, custom decorative ribbons are all about adding a quaint appeal to gifts, decorations, and more. Just have fun with the colors – you’ll get them right!

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5 Fun Ways to Use Custom Ribbons

Wednesday, June 14th, 2017 | Permalink

Are you one of those people who think: it’s just a ribbon, there’s only so much I can do with it!

If that’s the case, we’d just like to remind you that it’s probably been a while since you last put on your creative hat and figured out some fun ways to use custom ribbons!

Talking about hats, have you ever contemplated on decorating plain hats with printed custom ribbons to bring life to them? There are so many different ways to use them! Check out more fun ways to use these ribbons:

Gift Box with Custom Ribbons

Gift Boxes

Probably the most clichéd use of ribbons is neatly tying them on to wrapped gifts so that they look more presentable and may be a little thoughtful too. However, instead of simply tying a ribbon around gifts, why don’t you try making a pom pom bow or the double bow to add more personality to your gifts. If you create DIY gift boxes with these splendid custom ribbon bows it will add beauty to your box so they can’t wait to open it.

Bookmarks

Love books? We do too! So, it would have been kind of unfair if we didn’t include something for the bookworms out there. Custom ribbons are a great way to add personality to almost anything at all, and who knew they could be used to make an amazing variety of handmade bookmarks. Want something special to mark your books with? Or is it that you want to encourage your students to read more? Create ribbon bookmarks with custom ribbons to make personalized for the book people!

Flower Arrangement with Custom Ribbon

Make Things Interesting

Flower pots, hats (like we mentioned before), candle stands, or even candles alone sometimes need a splash of color to make them look interesting and appealing. Ribbons can do just that for you. Weave the ribbons into the baskets, glue them around your hats, tie them around candles and flowerpots and watch these things come to life in no time!

Customized Hair Ties

Have a fraternity or an organization that you’re a part of? Why not make some customized hair ties for everyone using printed ribbons. You can even use them as giveaways at charity events and fundraisers to increase the awareness about your cause. They can also be used to create printed custom hairbows for a cheerleading squad, players of the soccer or volleyball teams, or the local gymnastics teams. If nothing else, you can create a ribbon hair tie for yourself and sell off similar ones for a profit!

For the Napkins

Often we take so much effort to set the table perfectly before hosting a party, but adding the plain off-white napkins to it just makes everything else appear as drab as the napkins themselves. So what do you do? You get some custom printed ribbons – make them patterned or something that says: “bon appetite” or “it’s great to have you” for a more personalized effect. Choose a color(s) that matches your overall theme or your china for best impact. Just neatly tie the ribbon around the napkins and voila! You can even add a flower stem to the ensemble for greater intricacy.

By now you should already be thinking that these fun ideas pretty much have the potential to become interesting business prospects. Ribbons, even the customized ribbons don’t require heavy investments – they are simple to use, and can be used in a variety of ways to create something new and special. What are you waiting for?

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The Wider Sense: Where to Use the 1 1/2″ Custom Ribbons

Thursday, June 8th, 2017 | Permalink

Custom ribbons are generally available in an extensive array of widths, colors, and fabric type.

Whether you’re using printed custom ribbons or ones straight off the shelf, ribbons are a fantastic way to add a decorative flair to absolutely anything they touch.

Wider ribbons – the ones starting from 1½” wide – make a smashing statement that is simply elegant. When done right, these ribbons can be the ultimate touch of personalization to even the smallest of objects. The key to achieving that sophisticated look with wider ribbons is to know where and how to use them. We’ve got some ideas for that to help you begin:

1 1/2″ Ribbon Wrapped around Cookies for Decoration

For Decorating

Probably the easiest and most straightforward way of using the 1½” ribbons is to decorate virtually anything with it. All the decorative bows you see on gifts are easier to make and more prominent with the wider ribbons. So instead of just wrapping a ribbon around the box, twist and turn it into a bow for additional flair.

If you’re someone who makes and sells homemade soaps and candles, custom ribbons 1½” thick will bring personality and finesse to your products. Don’t be surprised if your sales go up soon after you start adding these ribbons.

Holiday wreaths, Christmas trees, Easter eggs, or homemade goodies – ribbons are versatile and can be used to decorate almost anything at all.

1 1/2″ Ribbon wrapped around Lavender and Spa Towel

For Promotion

If you’re looking for interesting ideas for subtle promotion of your brand – custom logo ribbons 1½” wide can be just the thing you’re looking for. There are several different ways these ribbons can be used to make an impact on the consumers’ subconscience.

A lot of businesses in the hospitality industry are using 1½” ribbons to wrap elegant towels, Turkish towels, bathrobes, and other toiletries to be presented to the customers as they move in. There are two ways this benefits the business: One, the customers can instantly see the business logo on the ribbons and they will remember it for a long time; Two, the presentation is spot on, which goes to show that you (the business) has put in extra effort to make them (the customers) feel welcome.

“They may forget what you said — but they will never forget how you made them feel.” —Carl W. Buehner

Cakes and ribbons go back a long way. Good thing is that cakes aren’t just limited to weddings and birthdays anymore. They have made their way well into the corporate culture too. Whether you’re celebrating an employee’s birthday, promotion, or the achievement of a business milestone – a cake with a 1½” wide custom logo ribbon can be just the personalized touch to impose the company’s growing presence.

For those of you who run non-profit organizations or are promoting a cause – again the 1½” wide custom ribbons can go a long way in spreading awareness about your cause and organization. Use them for fundraisers (line the tables with them), on the giveaways to the beneficiaries, or simply on the packaging of products you sell.

Like we said earlier, the 1½” wide custom ribbons are sophisticated and versatile. You can make them fun by using them with other ribbons of varying widths to come up with something that is interesting and unique.

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Corporate Events & Giveaways: A Solid Pair that Shouldn’t Be Ignored

Monday, May 22nd, 2017 | Permalink

Custom Logo Ribbon to Advertise Company

Corporate events normally serve a variety of purposes. You could hold seminars, business dinners, corporate meetings, incentive-based, and/or team building events; and each of them would have its own significance in achieving your overall corporate objectives.

Even though most organizations understand the need to hold regular corporate events to promote their business and continue to improve customer and employee loyalty – many don’t realize the importance of distributing giveaways after each event. Seemingly insignificant, corporate giveaways can go a long way in reinforcing the purpose of each event you hold.

Here’s what makes them so important:

They Promote Business Strategy

Whether it’s corporate branding, roping in prospective markets, promoting employee loyalty, or creating valuable corporate ties – corporate giveaways are proven to be a versatile way of promoting business strategy. A large chunk of their effectiveness depends on the type of giveaways you distribute and the event you distribute them at. For example, samples of the new product at a product launch ceremony or a souvenir/keepsake with a corporate logo for giveaways on tradeshows and so on.

They Signify Gratitude

Giveaways are a great way to express your gratitude to everyone who has been a part of your event. This may not only mean the participants, but also the employees and the guests that together make your event successful with their expertise, work, and if nothing else, then their presence. Giveaways at team building events could signify the company’s appreciation and gratitude towards their employees and can also be used to laud the efforts of those who excel.

They Advertise

Gift Box Personalized with Company Logo

Most giveaways carry brand logos that make them effective marketing merchandise. They create an instant connection with the people who could turn out to be your most loyal customers in the future. Sometimes companies even give away newly launched product samples at launch events to help create product awareness among potential markets and customers. Giveaways work well in enticing potential customers with the urge of owning one of these for real as the ones who already do stand distinguished among the rest.

They Make Great Reminders

Giveaways often serve as mementos that have memories associated with them. In this case, the memory is your brand and the way the receiver first felt when they received it. If both these things leave a positive impact on said person – they are bound to remember you and your brand for years to come – they might even become voluntary brand advocates for you. The whole idea of having giveaways is to make the people remember your brand and distinguish it from the competitors.

Now that you know how important corporate giveaways are in strengthening the idea of corporate events, it is time to incorporate them into your event planning. Also, make sure you pay attention to the corporate packaging of these giveaways. It should scream: sleek, elegant, and thoughtful.

A fantastic and inexpensive way to achieve that is to add a custom logo ribbon to the packaging for finishing touches and a reminder of your brand presence – the giveaways will look great and enhance the overall impression of the company on the guests too.

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