For those of us who work in the fashion industry, you know that your dedication to create lovely, trendy, but functional clothing and accessories isn’t a superficial pastime… it’s a calling. You put your heart and soul into each and every design you make the same way an artist is compelled by his or her …
Garment Care Tags: Unraveling the Mystery
You’ve finally found that perfect sweater. You can’t believe how great it draws the color of your eyes and flatters your figure, plus it just looks simply smashing with practically everything you imagine combining with it, right? Fabulous! But after the first time you wash it… tragedy. The color bleeds, frayed “unknown” strings appear all …
College Style and Dorm Room Decor from Thirty Seven West
Fall will soon be here and with that comes the last minute preparations for getting your recent high school graduate off to college. Like most parents, you probably feel overwhelmed and behind with those last minute purchases! Let Thirty Seven West help you with fun and fresh ideas! Dorm Room Decor Combine a light …
Celebrate Her Style This Mother’s Day with Personalized Gifts
Does your mom love sewing, crafting, decorating, or designing? Isn’t she simply wonderful…like some sort of miracle worker, always giving, doing, and providing for others? This Mother’s day, show your busy mom that she is loved and that her hard work doesn’t go unnoticed or unappreciated by giving her a delightfully personalized gift that will …
Make Your Spring Gatherings Occasions for Celebration
Spring has finally sprung! The dogwoods are blooming in all of their magnificent beauty, and everywhere you look you can see nature re-born in various shades of greens, pinks, and yellows. In fact, this time of year (other than the inevitable allergies) is so wonderful that many people call it their favorite season and eagerly …